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Big Data Analytics
ISBN/GTIN

Big Data Analytics

Digital Marketing and Decision-Making
E-bookPDFE-book
Ranking33586inInformatik EDV
CHF78.70

Description

This book includes various topics related to marketing and business analytics. It is written to help organizations increase their profits by making better decisions. This book is meant for students, practitioners, industry professionals, researchers, and faculty working in the field of commerce, marketing, and big data analytics.
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Details

Additional ISBN/GTIN9781000755619
Product TypeE-book
BindingE-book
FormatPDF
Publishing date02/11/2022
Edition22001 A. 1. Auflage
Pages262 pages
LanguageEnglish
File size8186 Kbytes
Illustrations4 schwarz-weiße und 22 farbige Abbildungen, 1 schwarz-weiße und 14 farbige Fotos, 3 schwarz-weiße und 8 farbige Zeichnungen, 17 schwarz-weiße Tabellen
Article no.10741009
CatalogsVC
Data source no.4893605
Product groupInformatik EDV
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Author

Dr. Kiran Chaudhary is an assistant professor in the Department of Commerce at Shivaji College, University of Delhi. She has 12 years of teaching and research experience. She earned her Ph.D. in Marketing from Kurukshetra University, India. Her areas of research include marketing, human resource management, organizational behavior, and business and corporate law. She is a distinguished student winning various awards of recognition. She is a book author as well as conference and journal paper author.

Dr. Mansaf Alam is a professor in the Department of Computer Science, Faculty of Natural Sciences, at Jamia Millia Islamia University, New Delhi, India. He has also been a Young Faculty Research Fellow for the Ministry of Electronics and Information Technology in India and editor-in-chief of the Journal of Applied Information Science. As a journal and conference paper author, he conducts research in such areas as big data analytics, machine learning and deep learning, cloud computing, cloud database management systems, object-oriented database systems, information retrieval, and data mining. His other academic activities include: journal reviewer, member of conference program committees, journal editorial board member, and book author.