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AI-Based Data Analytics
ISBN/GTIN

AI-Based Data Analytics

Applications for Business Management
BookHardcover
Ranking16493inInformatik EDV
CHF129.00

Description

This book explores the concept and applications of AI-based analytics related to marketing and business. It also discusses future research directions in this domain. It covers both aspects of artificial intelligence-based marketing and business that are helpful for business management to succeed in the marketplace by creating value.
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Details

ISBN/GTIN978-1-032-41176-7
Product TypeBook
BindingHardcover
Publishing date29/12/2023
Pages244 pages
LanguageEnglish
SizeWidth 156 mm, Height 234 mm
Weight639 g
IllustrationsFarb., s/w. Abb.
Article no.50092844
CatalogsBuchzentrum
Data source no.44660432
Product groupInformatik EDV
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Author

Dr. Kiran Chaudhary is an Assistant Professor in the Department of Commerce, Shivaji College, University of Delhi and has 12 years of teaching and research experience. She earned a Ph.D. in Marketing from Kurukshetra University, India. Her areas of research include marketing, human resource management, organizational behavior, and business and corporate law. A distinguished student winning various awards of recognition, she is a book author as well as conference and journal paper author.

Dr. Mansaf Alam is an Associate Professor in the Department of Computer Science, Faculty of Natural Sciences, Jamia Millia Islamia University, New Delhi, India. He has also been Young Faculty Research Fellow for the Ministry of Electronics and Information Technology in India and the Editor-in-Chief for Journal of Applied Information Science. A journal and conference paper author, he conducts research in such area as big data analytics, machine learning & deep learning, cloud computing, cloud database management systems, object- oriented database systems, information retrieval, and data mining. His other academic activities include journal reviewer, member of conference program committees, journal editorial board member, and book author.