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The Internationalization of German Software-based Companies

Sustainable Growth Strategies for Small and Medium-sized Companies
E-bookPDFE-book
Ranking183593inWirtschaft
CHF59.00

Description

This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century.

The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry.

The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.
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Details

Additional ISBN/GTIN9783319135489
Product TypeE-book
BindingE-book
FormatPDF
Format notewatermark
Publishing date04/12/2014
Edition2015
Pages82 pages
LanguageEnglish
IllustrationsVIII, 82 p. 13 illus.
Article no.2635089
CatalogsVC
Data source no.765344
Product groupWirtschaft
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Author