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The Drivers of Wearable Device Usage

Practice and Perspectives
E-bookPDFE-book
Ranking183593inWirtschaft
CHF59.00

Description

This book collects multiple research articles studying the factors influencing wearable device usage. Based on multiple empirical studies, which research different kinds of wearable devices such as smartwatches, activity trackers, and smartglasses, potential drivers of wearable device usage are identified and evaluated. Overall, the book provides novel and important insights for both practitioners and academics, highlights their various practical implications for the development and marketing of wearable devices and offers outlooks on further research directions.
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Details

Additional ISBN/GTIN9783319303765
Product TypeE-book
BindingE-book
FormatPDF
Format notewatermark
Publishing date22/02/2016
Edition1st ed. 2016
SeriesProgress in IS
Pages68 pages
LanguageEnglish
IllustrationsVII, 68 p. 12 illus.
Article no.3078164
CatalogsVC
Data source no.921745
Product groupWirtschaft
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Author

Claus-Peter H. Ernst is a professor of information systems and business administration in Frankfurt am Main. He obtained his PhD in business administration at Johannes Gutenberg University Mainz, Germany under the supervision of Prof. Dr. Franz Rothlauf.