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Corporate Social Responsibility, Public Relations and Community Engagement
ISBN/GTIN

Corporate Social Responsibility, Public Relations and Community Engagement

Emerging Perspectives from South East Asia
BookHardcover
Ranking172531inSozialwissenschaften
CHF173.00

Description

This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries-Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam- it discusses how PR and CSR discourse are interpreted, communicated and enacted in the region.
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Details

ISBN/GTIN978-1-138-83812-3
Product TypeBook
BindingHardcover
Publication countryUnited Kingdom
Publishing date06/09/2018
Edition1. A.
Pages188 pages
LanguageEnglish
SizeWidth 156 mm, Height 234 mm
Weight430 g
IllustrationsFarb., s/w. Abb.
Article no.33575864
CatalogsBuchzentrum
Data source no.24191459
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Author

Marianne D. Sison is senior lecturer and program manager at RMIT University s School of Media and Communication, Melbourne, Australia. She is convenor and founding chair of the Asia Pacific Public Relations Research and Education Network, an Urban Scholar at RMIT s UN Global Compact Cities Program and Australian lead in the Global Capabilities Framework research project. A former Deputy Dean (International) at RMIT s School of Media and Communication, she is a fellow of the Public Relations Institute of Australia and member of the International Association of Business Communicators.

Zeny Sarabia-Panol is professor and associate dean at Middle Tennessee State University, U.S.A. She is also the former editor of the Association for Education in Journalism and Mass Communication s International Communication Research Journal and now serves on its editorial board. She also sits on the editorial board of the International Journal of Strategic Communication and AEJMC s Journalism and Mass Communication Educator. An alumna of the Journalism and Mass Communication Leadership Institute for Diversity, she served as interim director of MTSU s School of Journalism in 2008-2009.

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